The future of formulating beverages

This session will be a panel discussion led by Ben Kane of PricePlow, exploring growth opportunities in the natural products health and wellness industry. The panel will be drawn from top industry ingredient suppliers who support branded ingredients with solid clinical science and marketing support programs. Part of the discussion will be a behind-the-scenes look at how the official performance beverage sponsor of Supply Side Global, CreaTea, came into existence as a proof of concept through a consortium of ingredient innovators (PLT, Glanbia, NNB), formulating experts, and marketing and packaging design companies working in collaboration to demonstrate the future of formulating in the functional beverage category. 

Topics covered: 

• The fastest growing segments of our areas of business. 
• The impacts of ingredient selection and the formulation challenges of branded ingredients. 
• The rise in consumer awareness and desire for branded ingredients. 
• The move toward a collaborative model of new product development. 

Speaker Info

Ben Kane, Co-owner/president, PricePlow  

Joey Savage, CEO/president, SavageNutra  

Steve Fink, VP of marketing, PLT Health Solutions  

Shawn Wells, Chief science officer, NNB Nutrition 

Brent Petersen, VP of R&D, Glanbia 

Ed Dosz, VP of science innovation, NutriScience